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[Iwataya Main Store] "100-Year-Coat" Fair

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EVENT INFO

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SHOPIwataya Main Store

AREAKyushu > Fukuoka

2019-10-02 to 2019-12-17

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Location

Main Building 4F East Escalator Side Promotion Space <100-Year-Coat>

DESCRIPTION

“100-Year-Coat” is a project started in 2013 to embody the tagline of Sanyo Shokai Corporation “TIMELESS WORK. Creating true good quality pieces.“ Aiming to create a long-loved coat that transcends generations and trends, it was carefully finished at Sanyo Sewing, the only domestic court-specific factory in Nanao-cho, Aomori Prefecture.
“100-Year-Coat” won the 2016 J∞QUALITY AWARD Grand Prix, a unified brand “J∞QUALITY” product certification given to only domestic products. Through J∞QUALITY, we aim to pass on not only the splendor of the domestic textile industry but also technology and passion to the next generation.
Made from Egypt's finest Giza cotton. By dyeing the warp and weft yarns separately and weaving them in high density using a technique called Saki-zome-dyeing, an elegant and beautiful color is born. It is also water resistance which is perfect for sudden rainy weather.

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